BUSINESS BUILDING IDEAS

Nestlé Waters North America’s products are priced so that Quick Serve Restaurant operators can offer affordable prices and still make a substantial profit.

With a $0.19 bottle cost to you, a bottle of Nestlé^® Pure Life^® can yield margins ranging from 80% - 87%!*

Proper merchandising is the key to driving sales. The following suggestions can help maximize your efforts.

Add Bottled Water to a Combo Meal for $0.49

Give customers the option of adding bottled water to every combo meal purchase for just $0.49 more. This will increase your check average and deliver a 60% margin.*

Bottled Water is an Excellent Value Menu Item

Nestlé^®Pure Life^®Purified Water is seen as a great value when offered for $1.00 on the value menu and can even capture customers who have ordered other beverages. It’s also a driver for customers who are ordering à la carte items and desserts.

Make Bottled Water a Value-Add With a Coffee Purchase

Increase your coffee sales by giving away a free bottle of water with every coffee purchase. Not only does bottled water provide needed hydration, the give-away fosters great customer loyalty become consumers see this offer as a great value! This kind of incentive has proven to increase coffee sales and drive customer traffic.

Merchandise Bottled Water at the Counter

Offer bottled water at the register – this strategy is effective because consumers are more likely to make impulse purchases of items directly in front of them.

Include Logos On Your Menuboards

Having brand logos printed on menus is a proven means of driving sales to those products. You can download logo art from this site to use on menuboardss, table tents and other merchandising materials you create. See our Logos & Images section.

Advertise Bottled Water on Tray Liners

Advertising bottled water brands on your tray liners can drive sales to these products. You can download logo and bottle art from this site to use on tray liners, menuboardss, table tents and other merchandising material you create. See our Logos & Images section.

8 oz. is a perfect solution for kids’ meals.

As restaurants are trying to offer more balanced meal options, an 8 oz. bottle of Nestlé^® Pure Life^® provides a great solution to meet the needs of your young customers.

* Based on the average operator cost for a .5 Liter Nestlé^® Pure Life bottle vs. national competitor’s .5 Liter or a medium fountain drink (includes straw, lid, cup, water, etc.)