Sell Bottled Water
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Convenience Stores

RECOMMENDED BRANDS & PLACEMENTS

Knowing where and which brands to promote is the key to maximizing sales. View our product placement recommendations below to learn the best places to sell bottled water in your establishment, or download our product placement guide to keep as a handy reference.

Download Product Placement Guide

Cold Vault Space
Stock chilled water in strategic groupings to create an alternative to soda. Carry multiple sizes to give the customer more choices, including cold, large size bottles that construction workers seek out.

Recommended Products:
  • 20 oz. Regional Spring Water
  • 20 oz. Nestlé® Pure Life® Purified Water
  • 1 Liter Regional Spring Water
  • 1 Liter Nestlé® Pure Life® Purified Water
  • 700 ml Sport Top Regional Spring Water
  • 700 ml Sport Top Nestlé® Pure Life® Purified Water
  • .5 Liter Perrier® Sparkling Natural Mineral Water
  • 1.5 Liter Regional Spring Water
  • 3 Liter Regional Spring Water
  • 1 gallon Regional Spring Water
  • 11 oz. Aquapod Regional Spring Water
  • .5 Liter Nestlé® Pure Life® Purified Water
  • 700 ml resource® Natural Spring Water
  • SanPellegrino® Aranciata Sparkling Natural Fruit Beverage
  • SanPellegrino® Limonata Sparkling Natural Fruit Beverage
  • 20 oz. PET Sweet Leaf® Mint & Honey Green Tea
  • 20 oz. PET Sweet Leaf® The Original Sweet Tea
  • 20 oz. PET Sweet Leaf® Peach Iced Tea
  • 20 oz. PET Sweet Leaf® Half & Half Lemonade Tea
  • 20 oz. PET Sweet Leaf® Citrus Green Tea
  • 15.5 oz. Can Sweet Leaf® Citrus Green Tea
  • 15.5 oz. Can Sweet Leaf® The Original Sweet Tea
  • 15.5 oz. Can Sweet Leaf® Mint & Honey Green Tea
  • 15.5 oz. Can Sweet Leaf® Peach Iced Tea
  • 15.5 oz. Can Sweet Leaf® Raspberry Iced Tea
  • 20 oz. PET Tradewinds® Sweet Tea
  • 20 oz. PET Tradewinds® Unsweet Tea
  • 20 oz. PET Tradewinds® Green Tea with Honey
  • 20 oz. PET Tradewinds® Lemon Tea
  • 20 oz. PET Tradewinds® Raspberry Tea
  • 23 oz. Can Tradewinds® Green Tea with Honey
  • 23 oz. Can Tradewinds® Sweet Tea
  • 23 oz. Can Tradewinds® Extra Sweet Tea
  • 23 oz. Can Tradewinds® Lemonade Tea
  • 23 oz. Can Tradewinds® Tropicals Fruit Punch
  • 23 oz. Can Tradewinds® Tropicals Mango
  • 1 gallon PET Tradewinds® Unsweet
  • 1 gallon PET Tradewinds® Sweet
  • 1 gallon PET Tradewinds® Green Tea with Honey
  • 1 gallon PET Tradewinds® Diet Green Tea with Honey

Indoor and Outdoor Case Pack Displays
Attractive case pack displays grab customers’ attention and help drive purchases.

Recommended Products:
  • .5 Liter 24 pack Regional Spring Water
  • .5 Liter 20 pack Nestlé® Pure Life® Purified Water

Tip:
  • Place case packs in front of windows to create immediate impressions upon entrance into the store.
Warm Shelf Space
Designate volume pricing of favorite brands. Placement works well near food items. 6-packs are convenient for customers who are buying for family recreational activities.

Recommended Products:
  • 3 Liter Regional Spring Water
  • 1 gallon Regional Spring Water
  • Multi-packs of .5L Regional Spring Water Eco-Shape Bottle
  • Nestlé® Pure Life® Purified Water (20 pack)
  • Regional Spring Water (24 pack)
  • 1.5 Liter Regional Spring Water
  • 11 oz. Regional Spring Water Aquapod (8 pack)

Tip:
  • Bottled water located on shelves is thought of as an everyday "staple" item that customers desire even when not offered promotionally.
End Cap Shelf Display
Dedicate space to store large, permanent displays of multi-packs with attractive pricing.

Recommended Products:
  • Six-packs of .5 Liter Regional Spring Water Eco-Shape® Bottle
  • Six-packs of .5 Liter Nestlé® Pure Life® Purified Water
  • Six-packs of 700 ml Sport Top Regional Spring Water
  • 3 Liter Regional Spring Water
  • 1 gallon Regional Spring Water
  • 24 case of .5 Liter Nestlé® Pure Life® Purified Water
  • Multi-packs of 11 oz. Aquapods for children

Tip:
  • Locate display close to the register for customer convenience while waiting in line.
Register (Point of Purchase)

The register is typically where impulse purchases occur. Display 20 oz. bottles on ice or at room temperature and develop promotions such as "One for the Road."

  • 20 oz. Regional Spring Water
  • 20 oz. Nestlé® Pure Life® Purified Water
  • .5 L Regional Spring Water
  • .5 L Nestlé® Pure Life® Purified Water
  • 700 ml resource® Natural Spring Water
  • 11 oz. Regional Spring Water Aquapod

Tip:
  • 20 oz. bottles dominate preplanned and impulse purchases.


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